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Now we just got in some official photos of the advertisement. This fragrance is said to be more light than the original Heat, so Bey is taking on a more softer and humble look for these photos. I love the color scheme, and she looks beautiful! Get more photos and details after the jump!
Beyoncé will launch Heat Rush, a new perfume for women, in February of next year. Heat Rush is a daytime variation on the “overtly sexy” Beyoncé Heat fragrance which launched earlier this year.
Heat Rush was developed by perfumer Honorine Blanc and features passion fruit sorbet, blood orange, cherry, yellow tiger orchid, mango blossom, hibiscus, teak wood, honey amber and Rio sunset musk.
Beyoncé Heat Rush will be available in 15, 30, 50 and 100 ml ($24-59) and in matching body products.