Cheryl Coles first campaign for LOréal Paris has landed and unsurprisingly, she looks her gorgeous and glossy best.
Putting that famous mane to good use, the Girls Aloud beauty stars in ads for Elvive Full Restore 5 LOréals first hair care range that targets British womens four key hair issues: weak, limp, lifeless, dull and straw-like locks.
As for Mrs C, and not only does she show off her flawless tumbling do, she looks positively radiant in a little red dress and glowing make-up.
Exclusive behind-the-scenes shots reveal the starlet getting ready for her close-up, as she prepares to utter the iconic, Because youre worth it.
The latest solo project for the singer, the campaign lands as Cheyls first ever solo single, Fight for this Love is dominating the airways, ahead of the October release of her debut album 3 Words.

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